|
Shoofly Magazine
Free, local online magazine supported by readers and area businesses.
About Shoofly Magazine
In the vibrant landscape of Bay St. Louis, the Shoofly Magazine stands out as a beacon of community connection and cultural vibrancy. As a hyperlocal publication, its mission is to enhance the quality of life for residents while also connecting those afar with the unique Bay-Waveland community. This mission encompasses supporting local businesses, non-profits, and fostering a sense of pride and awareness within the community.
As a free, local online magazine, Shoofly thrives through the support of its annual partners and reader sponsors. This model of community-backed journalism ensures that the magazine remains deeply rooted in the interests and values of the people it serves.
The magazine's journey began in 2011 as an online newsletter, initially named "4th Ward Cleaver," a humorous nod to a 1950s TV show character. Founded by writer Ellis Anderson and a group of Bay St. Louis residents, it quickly gained a devoted readership. By 2014, the newsletter had evolved into a full-scale magazine, improving both in content quantity and quality, and its readership surged.
In 2016, recognizing its expanded reach and subject matter, the magazine was aptly renamed "The Shoofly Magazine: Bay St. Louis Living." The name, inspired by the iconic shoofly deck near the old City Hall, symbolizes elevated community conversation. Under the leadership of Jessica Bilotta and Wendy McDonald since 2022, and with Kirby Rhodes as the current editor, Shoofly Magazine continues to evolve, promising new features and more engaging content.
Article by McKenzey Northington January 2024
As a free, local online magazine, Shoofly thrives through the support of its annual partners and reader sponsors. This model of community-backed journalism ensures that the magazine remains deeply rooted in the interests and values of the people it serves.
The magazine's journey began in 2011 as an online newsletter, initially named "4th Ward Cleaver," a humorous nod to a 1950s TV show character. Founded by writer Ellis Anderson and a group of Bay St. Louis residents, it quickly gained a devoted readership. By 2014, the newsletter had evolved into a full-scale magazine, improving both in content quantity and quality, and its readership surged.
In 2016, recognizing its expanded reach and subject matter, the magazine was aptly renamed "The Shoofly Magazine: Bay St. Louis Living." The name, inspired by the iconic shoofly deck near the old City Hall, symbolizes elevated community conversation. Under the leadership of Jessica Bilotta and Wendy McDonald since 2022, and with Kirby Rhodes as the current editor, Shoofly Magazine continues to evolve, promising new features and more engaging content.
Article by McKenzey Northington January 2024
